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dc.contributor.authorLysyuk, Tatiana V.-
dc.contributor.authorBiletskyi, Yurii V.-
dc.contributor.authorRoyko, Larysa L.-
dc.date.accessioned2025-10-29T11:34:35Z-
dc.date.available2025-10-29T11:34:35Z-
dc.date.issued2025-
dc.identifier.citationLysiuk T., Biletskyi Yu., Royko L. Innovation and digitalization as factors in the transformation of excursion practice. Innovation-driven development in education, digital economy, and applied technologies : monograph.Katowice : The University of Technology in Katowice Press, 2025. P. 120-126.uk_UK
dc.identifier.urihttps://evnuir.vnu.edu.ua/handle/123456789/28797-
dc.description.abstractThe article provides a comprehensive analysis of innovative approaches to the digitization of excursion activities, including the use of virtual (VR) and augmented (AR) reality, mobile applications, AI-based audio guides, geolocation services, and interactive multimedia platforms. The study focuses on the transformation of traditional excursions into digital formats that ensure the accessibility of tourist services regardless of the user's geographical location, promote the personalization of experiences, and expand opportunities for interaction with cultural heritage. The results presented highlight the role of innovation as a catalyst for competitiveness in tourism and define the vectors for the further development of excursion activities in the context of digital transformationuk_UK
dc.format.extent120-126-
dc.language.isoenuk_UK
dc.publisherThe University of Technology in Katowice Pressuk_UK
dc.subjectexcursionuk_UK
dc.subjectexcursion practiceuk_UK
dc.subjectіnnovationuk_UK
dc.subjectdigitalization factorsuk_UK
dc.titleInnovation and digitalization as factors in the transformation of excursion practiceuk_UK
dc.typeBook Chapteruk_UK
dc.contributor.affiliationLesya Ukrainka Volyn National University, Candidate of Pedagogical Sciences, Associate Professor of the Department of Tourism and Hospitality, Faculty of Geographyuk_UK
dc.contributor.affiliationLesya Ukrainka Volyn National Universityassociate professor of the Department of Physical Geography, Faculty of Geography, Candidate of Biological Sciences, associate professoruk_UK
dc.contributor.affiliationLesya Ukrainka Volyn National Universityuk_UK
dc.coverage.countryPLuk_UK
dc.relation.referencesen1. Bihus, M. M., Halkiv, L. I., & Dobushovskyy, P. A. (2020). Turystychnyy biznes pid vplyvom suchasnykh zmin, zumovlenykh svitovymy vyklykamy [Tourist business under the influence of modern changes caused by global challenges]. Naukovyy pohlyad: ekonomika ta upravlinnya, 3, 7-12. https://doi.org/10.32836/2521-6 66X/2020-69-1 (in Ukrainian).uk_UK
dc.relation.referencesen2. Lysiuk, T., Roiko, L., & BiletskyI, Y. (2022). Innovative information and communication technologies in the field of tourism. Ekonomika ta suspilstvo – Economics and Society, (43). https://doi.org/10.32782/2524-0072/2022-43-26 (in Ukrainian).uk_UK
dc.relation.referencesen3. Lysiuk, T., Royko, L., & Biletskyi, Y. (2023). Digital innovative technologies in the sector of tourism of Ukraine. Ekonomika ta suspilstvo – Economics and Society, (52). https://doi.org/10.32782/2524-0072/2023-52-36 (in Ukrainian).uk_UK
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dc.relation.referencesen5. Lysiuk, T. (2024). Innovatsiini rishennia v hotelno-restorannomu biznesi: tekhnolohii avtomatyzatsii ta person-alizatsii posluh. Ekonomika ta suspilstvo – Economics and Society, (67). https://doi.org/10.32782/2524-0072/2024-67-13 (in Ukrainian).uk_UK
dc.relation.referencesen6. Mikhaylyuk, І. (2022). Ekolohichni aspekty rozvytku turyzmu [Environmental aspects of tourism development]. Rozvytok metodiv upravlinnya ta hospodaryuvannya na transporti, 4 (81), 124-131. https://doi.org/ 10.31375/2226-1915-2022-4-124-131 (in Ukrainian).uk_UK
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